Image: Bloomberg

In the present automotive world, the EV boom is probably the hottest topic concerning the superwealthy and hypercar enthusiasts alike, simultaneously stirring anticipations on both sides regarding aspects pertaining to performance, driving pleasure and a lot more.

Considering silent engines of EVs being an unpopular trait of theirs among automotive enthusiasts across all categories, the Ferrari CEO Benedetto Vigna has come up with something for the automotive world to rejoice and cherish. In a recent interview with CNBC Wealth, Vigna put forward an astounding statement that their all-new EV lineup would provide drivers with the exact same diving pleasure as that of their exquisite ICE engines.

With the launch of their first EV units scheduled for the concluding quarter of 2025, plans are also underway for the construction of a brand-new production unit in Maranello, Italy which would focus on the production of power inverters, battery packs and electric motors and by 2026, the company also aims to establish an approximate 60% of its offers for their EV and hybrid lineups, to assert their authority in the realm of performance-oriented electric hypercars. The LaFerrari, which came out in 2013 was Ferrari’s index release featuring a hybrid powertrain. This opulent hypercar is capable of clocking speeds up to 200km/h at a swift 6.9 seconds.

Without compromising a bit on the driving pleasure, Vigna aims to continue exercising their expertise in their design and sheer performance in Ferrari’s EV lineup as well. Most importantly, Vigna assures that, “electric cars are not silent”. All that being said, Vigna reassures that Ferrari’s emphasis would exclusively be laid upon the performance, design, driving traits and sustainability.

Vigna further adds that awareness in technology is key in developing quality EVs including the ones coming with a ‘sound’ and accessing it in a unique way is something the brand is known for, something the brand has been doing ever since their inception.

In the present year, stocks of Ferrari have been witnessing a significant hike in valuation by a staggering 29% in comparison to 2023, the year where they witnessed another colossal jump of 59% in contrast to 2022.

The annual net profit of the company is also up by a massive 34%, surpassing the 1 billion Euro mark for the first time ever. CFRA senior equity analyst Garrett Nelson credits factors like the brand’s quality name in auto industry, unparalleled pricing power and a strong backing pertaining to the luxury brand’s global strengths for the high valuation of the brand.   

Written By Advaith Krishnan